Cannes Lions 2016: #BloodSweatTears Quick Cut with Golin
Watch the entire episode: https://www.youtube.com/watch?v=mh7VXNYfPtA
Winning a Cannes Lions award sure isn't easy. It's likely taken some blood, sweat and maybe even tears to bring that award-worthy campaign to life. We sit down...more like lay down with the creatives behind the campaigns at Cannes Lions 2016 for a look at what it REALLY takes to make it. In bed with us first, Charlie Coney, Head of Creative of Golin in EMEA, who chatted with us about their "My Messy Adventures" campaign for Persil -- a Unilever brand.
About My Messy Adventures
My Messy Adventure, is a world-first, interactive story co-created
with the Roald Dahl Literary Estate. The adventure used mobile
technology to encourage children to go outdoors and explore the
world around them. Make your own Messy Adventure:
www.persil.co.uk/mymessyadventure#
Winning a Cannes Lions award sure isn't easy. It's likely taken some blood, sweat and maybe even tears to bring that award-worthy campaign to life. We sit down...more like lay down with the creatives behind the campaigns at Cannes Lions 2016 for a look at what it REALLY takes to make it. In bed with us first, Charlie Coney, Head of Creative of Golin in EMEA, who chatted with us about their "My Messy Adventures" campaign for Persil -- a Unilever brand.
About My Messy Adventures
My Messy Adventure, is a world-first, interactive story co-created
with the Roald Dahl Literary Estate. The adventure used mobile
technology to encourage children to go outdoors and explore the
world around them. Make your own Messy Adventure:
www.persil.co.uk/mymessyadventure#
ÖNERİLEN YAZILAR
YORUMLAR